The Ultimate Guide to Marketing your Charity 2025 - Speakers

Clare Martin is the founder of Blue Cactus Digital, helping charities and purpose-driven organisations amplify their impact through digital marketing.

An experienced strategist and MCIM member, she has led editorial and marketing teams, including as UK MD of a US content agency and international editorial director at a publishing company. Clare specialises in AI-driven marketing, content strategy, and multi-channel campaigns.

Passionate about ethical AI use, she helps charities integrate AI effectively while ensuring compliance and donor trust.